What is Personal Branding?
We all know about business branding, but perhaps the term ‘personal branding’ is new to you. Think of your...
21 July 2020
What Different Colours Mean in Branding
Colour psychology in marketing Colour psychology studies the way that colours affect human emotion, behaviour and decision-making processes. The...
14 July 2020
The Importance of Colour in Brand Identity
Picking the right colours to match your brand identity goes a little deeper than simply picking your favourite colours...
6 July 2020
Why branding is important
Many times, small business owners wonder if branding is important and if they need it for their business. The...
25 June 2020
How to use the 60-30-10 rule to balance your brand’s color palette
One big problem everyone faces with using the color palette of their brand is how much to use each...
23 May 2020
Things to ask yourself before you design your brand’s identity
Before you start designing your brand identity you need to go through a discovery process for your business. If...
13 May 2020